Demi Moore’s critically acclaimed horror, The Substance, is coming to HBO Max. Directed by Coralie Fargeat, The Substance is a body horror that doubles as a savage commentary on beauty, aging, and idenтιтy. The film follows recently-fired fading celebrity Elisabeth Sparkle (Moore), who uses a black market drug to make a younger version of herself (Margaret Qualley) with unexpected consequences.
The Substance, also starring Dennis Quaid, was released in theaters on September 20, 2024, and garnered a strong critical reception, holding a Certified Fresh 89 % Tomatometer on Rotten Tomatoes. The Substance grossed approximately $82 million worldwide on a $18 million budget, becoming distributor MUBI’s highest-grossing тιтle and one of 2024’s most talked-about horror movies.
Now, HBO Max has revealed that The Substance will debut on the streaming platform on October 10, joining next month’s lineup ahead of Halloween. Previously, The Substance was released on MUBI’s streaming platform and VOD on October 31, 2024, just one month after its theatrical debut. However, this move to HBO Max marks a wider streaming release for the film.
What This Means For The Substance
The shift to HBO Max is a significant turning point for The Substance‘s viewership. What began as a festival darling and niche theatrical entry became mainstream conversation with a Best Picture nomination. Now, HBO Max’s broader subscriber base means many viewers who missed it in theaters (or who were maybe hesitant about its extreme content) can now access it more easily.
The timing is also strategic, as October’s Halloween season increases The Substance‘s relevance, which may encourage genre fans to see it. This could further widen the film’s reach, potentially increasing its cultural impact and long-term viewership. Furthermore, a wider streaming debut could further amplify Demi Moore’s comeback narrative, after her performance in the film already earned her her first Oscar nomination.
Our Take On The Substance’s Streaming Release
HBO Max releasing The Substance is a win for both the film and the streamer. It will allow viewers to approach the movie on their own terms, while the October release date only prepares them for what is to come in a month centered on horror. However, the film’s strengths lie in its deeper statements, making it a standout.
The Substance is a horror that tackles ageism, beauty standards, and the entertainment industry’s disposability culture in an approach that allowed the film to become incredibly popular, despite its smaller production budget. Now, its boldness, combined with Moore’s performance and Fargeat’s direction, gives The Substance the potential to become a streaming success once again, solidifying its legacy.
