KPop Demon Hunters has broken another Netflix record, making streaming history with over 300 million views. Directed by Maggie Kang and Chris Appelhans, the animated fantasy musical follows demon-hunting KPop girl group Huntr/x as they face off against the demonic boy band, Saja Boys. Debuting on Netflix on June 20, the film was met with rave reviews.

With a 95% Tomatometer and 99% Popcornmeter on Rotten Tomatoes, KPop Demon Hunters has smashed viewing records on streaming charts, becoming a true cultural phenomenon. In fact, the animated film has become the most-watched original тιтle in Netflix history, and its limited sing-along theatrical release was the first Netflix movie to top the U.S. box office.

Now, Netflix reports KPop Demon Hunters has reached another milestone, racking up a total of 314.2 million views since its release. Previously, Red Notice was the most popular film on Netflix, with nearly 240 million views since its debut in November 2021. KPop Demon Hunters is the first movie or show to reach 300 million views on Netflix.

What 300M Views Means For KPop Demon Hunters

This milestone firmly positions KPop Demon Hunters as Netflix’s next tentpole property. Not only does it prove that international content can dominate global streaming charts, but it also showcases the power of fandom and smart cross-genre storytelling. The animated movie’s appeal spans K-pop enthusiasts, action and fantasy fans, and more, bringing in a multi-demographic audience rarely seen among streaming releases.

KPop Demon Hunters’ success also highlights the continued global rise of Korean media on streaming platforms. Previously, Squid Game season 1 was the most-watched Netflix тιтle until KPop Demon Hunters broke this record. Therefore, these Korean-centered projects open the door for a much more diverse range of high-concept original content.

Our Take On KPop Demon Hunters’ New Viewership Record

KPop Demon Hunters might sound like a novelty, but it absolutely delivered. It’s funny, action-packed, emotionally grounded, and it actually understands K-pop culture rather than using it as a gimmick. As a result, it is the kind of bold, original content streaming needs, and with its viewership, Netflix is smart to cash in on a KPop Demon Hunters sequel.

KPop Demon Hunters hits because it leans fully into its stylistic premise: a colorful, music-filled fantasy with a lot of heart. Huntr/x are likable heroines with internal struggles, the villains are suitably dramatic, and the music is catchy. KPop Demon Hunters hasn’t just broken Netflix’s streaming record; it’s set a new standard for what animated movies should be.