The Marvel Studios logo has changed once again. As with the MCU’s many twists, turns, deaths, and revivals, the Marvel Studios logo has gone through its fair share of iterations since the franchise began a whopping 17 years ago. Now, with Thunderbolts*, the franchise’s first real team-up movie in a while, there’s a subtle promise of new, darker things on the horizon.
Since perhaps 2012, MCU fans have been trained to constantly think about what’s next, or how the current movie sets up the next one. It’s always exciting to see how everything pieces together. In that regard, the ending of Thunderbolts* doesn’t disappoint, as it sets up the next stage of the MCU and Avengers: Doomsday, which is out next summer. But it’s not just about the ending; the very beginning of the Thunderbolts* goes a surprisingly long way in teasing what doom viewers can expect in 2026.
How Marvel Studios’ Logo Has Changed Throughout The Years
The Logo Would Often Change To Represent Each Individual Project
The Marvel Studios logo changes frequently as new characters and storylines are introduced. It started out as the pages of flipping comics over the studio’s logo, similar to what non-Disney Marvel films have been doing throughout the 21st century. From there, the logo began to change with different films, often highlighting various characters from the movie itself. This allowed the changes to the Marvel logo to no longer feel as drastic, and rather become an ever-evolving introduction to newly-released movies. The comic book pages soon turned to images of characters from the movies, and pages of the scripts, creating an exciting visual language that got fans excited.
Seeing these faces brought up, with beautiful images of characters including Hulk and Black Widow, helped solidify the history of the brand even as it moved forward, plunging itself into a multiverse of madness. After so many years and so many films, a number that is becoming increasingly difficult to remember, seeing such iconic characters like Iron Man, Spider-Man, and even now some X-Men reflected in the opening тιтles is exciting, but the new logo presented before Thunderbolts* was also something different and genuinely special.
Marvel Studios Logo Brings Back Comics Panels For Thunderbolts*
The New Marvel Logo Is Both Fresh And Familiar
The latest logo that appeared in the opening to Thunderbolts* is one of the best yet. The logo uses comic book panels that previously worked out well for the studio, showing various characters from the team in action, effectively returning to the studio’s roots. It does this while it flips around, showing these panels as lights on the walls. However, what happens with the logo as this sequence continues is especially notable, as it creates an immediate feeling of dread.
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As the Marvel Studios logo comes into focus, the color begins to drip away. The sound, too, becomes quieter, as blackness seems to reach over the words themselves. This is clearly a reference to the powers that Sentry has in the film. When Void comes out, he is able to take people instantly into his possession, and they are replaced from where they stand on the street with a terrifying black mark of a shadow. This aligns with what has been done with the Marvel logo here.
I Hope Marvel Studios Keeps This Logo For Avengers: Doomsday
The New Logo Makes Some Great Choices
While there are almost certainly going to be some changes to the logo for Avengers: Doomsday, the upcoming film should take inspiration from this execution. The comic book pages look familiar and would make sense for the introduction of Doctor Doom. In addition, the haunting way that both fear and power are shown in this image, as it turns black, would effectively show the manifestations of Doctor Doom’s powers. While it couldn’t be done exactly the same way, there are some similarities that should be drawn.
Thunderbolts* is an excellent addition to the Marvel universe, and the way that it announces itself is an important part of this. The next Avengers film and its cast are incredibly important, and the style choices that Doomsday uses to communicate that must be given great focus. Learning from the success of Thunderbolts*, even if the next film ultimately becomes something different, would be a great way to set up the future of the Marvel Cinematic Universe, especially as it goes into Secret Wars.
The Marvel Cinematic Universe has finally begun setting up for the events of Avengers: Doomsday, with all kinds of heroes banding together to take down the horrible eventual threat of Doctor Doom. Doom, however, needs a grand entrance. One of the best ways that Marvel could at least begin that would be by learning from the intro to Thunderbolts*. Featuring an opening Marvel Studios logo with the same kind of emotion and depth would be an excellent way to set up the team-up movie. And with so many returning cast and crew for Avengers: Doomsday, Marvel needs to kick the film off with a bang and showcase how it’ll be different from the Avengers movies that came before.
Upcoming MCU Movies
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Thunderbolts*
- Release Date
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May 2, 2025
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The Fantastic Four: First Steps
- Release Date
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July 25, 2025
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Avengers: Doomsday
- Release Date
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May 1, 2026
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Spider-Man: Brand New Day
- Release Date
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July 31, 2026
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Avengers: Secret Wars
- Release Date
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May 7, 2027